The only response that I heard to Fatal flaw #1 on the use of Marketing funds to promote non Virgin Islands rums was that that was not the intent , Kennith Mapp read it wrong and is engaging in sour grapes and Bert Bryan is nuts. Well Bert is probably nuts, Kenny is probably a little gleeful but unfortunately, they are both correct. Regardless of the intent of the Government to allocate Marketing Funds to promote the rums from the new plant, the analysis shows that they can use the Rum Rebate money to promote their other products made in the Caribbean to the detriment of Puerto Rico and the Virgin Islands.
The other defense is that the Diageo people are honorable and would never do such a thing. Well if the are so damned honorable, why not remove the offending language and revert to the far simpler and restricted form which says that the rum rebate monies should only be spent on Captain Morgan and other products made in the plant. Quite Simply,
Diageo’s Marketing Activities shall be in furtherance of its promotion of the Captain Morgan rum brand or any other products utilizing the bulk rum produced by the Project for sale in the United States.
There is simply no excuse for any other alternate form.
Tags: Bacardi, Captain Morgan, Cruzan, Diageo, Myers, Pampero, Ronrico, St. Croix, Virgin Islands
July 7, 2008 at 12:45 pm
Hi,
We just read your post and it’s an interesting perspective. Would you care to post on MyMelee.com as we think VI’ers are entitled to be exposed to a wide variety of viewpoints as this will facilitate positive dialog in our community which will inevitably make it better. As long as the posts/opinions and not libel (or blatant slander) we welcome them. See http://mymelee.com/wp-signup.php for more details on signing up & we hope to see you there!
July 7, 2008 at 3:03 pm
Took a sight visit and enjoyed your site. There are just too many issues and not enough time so I doubt that I will be posting at two places at the same time. I very busy right here.